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	<title>Comments on: ROI and double standards</title>
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		<title>By: Martin Haworth</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-591</link>
		<dc:creator>Martin Haworth</dc:creator>
		<pubDate>Wed, 28 Apr 2010 07:00:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.brainfriendlytrainer.com/?p=1472#comment-591</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;ROI and double standards &#124; Brain Friendly Trainer http://ow.ly/1C4Jj&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">ROI and double standards | Brain Friendly Trainer <a href="http://ow.ly/1C4Jj" rel="nofollow">http://ow.ly/1C4Jj</a></span></span></span></p>
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		<title>By: TNM Coaching</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-561</link>
		<dc:creator>TNM Coaching</dc:creator>
		<pubDate>Fri, 23 Apr 2010 09:55:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.brainfriendlytrainer.com/?p=1472#comment-561</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;ROI and double standards at Brain Friendly Trainer http://ow.ly/1C4Jx&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">ROI and double standards at Brain Friendly Trainer <a href="http://ow.ly/1C4Jx" rel="nofollow">http://ow.ly/1C4Jx</a></span></span></span></p>
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		<title>By: Jo Higgins-Cezza</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-483</link>
		<dc:creator>Jo Higgins-Cezza</dc:creator>
		<pubDate>Tue, 16 Mar 2010 15:15:09 +0000</pubDate>
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		<description>thanks Paul for having a rant - you&#039;re quite justified and I loved Gavin&#039;s comment too. One of the myths I hate having to fight is that organisations can&#039;t afford coaching because there&#039;s a recession on! Duh!!!! that&#039;s exactly why you need coaching and training to make sure you do get the most out of what you have, something most organisations are not particularly skilled at. There&#039;s my rant for the day!</description>
		<content:encoded><![CDATA[<p>thanks Paul for having a rant &#8211; you&#8217;re quite justified and I loved Gavin&#8217;s comment too. One of the myths I hate having to fight is that organisations can&#8217;t afford coaching because there&#8217;s a recession on! Duh!!!! that&#8217;s exactly why you need coaching and training to make sure you do get the most out of what you have, something most organisations are not particularly skilled at. There&#8217;s my rant for the day!</p>
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		<title>By: Gavin Meikle</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-472</link>
		<dc:creator>Gavin Meikle</dc:creator>
		<pubDate>Thu, 11 Mar 2010 06:01:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.brainfriendlytrainer.com/?p=1472#comment-472</guid>
		<description>Thanks for sharing Paul.  Your arguments are sound and sensible.   I remember hearing someone on the radio say &quot;Imagine you turned on the news and heard the England Manager being interviewed.  He said that he was stopping the team training untill the results improved.   People would be up in arms about it, calling the manager crazy, stupid and short sighted.&quot;  But what do we say about managers who do the same thing today in business?     Its a funny old world!  Keep blogging</description>
		<content:encoded><![CDATA[<p>Thanks for sharing Paul.  Your arguments are sound and sensible.   I remember hearing someone on the radio say &#8220;Imagine you turned on the news and heard the England Manager being interviewed.  He said that he was stopping the team training untill the results improved.   People would be up in arms about it, calling the manager crazy, stupid and short sighted.&#8221;  But what do we say about managers who do the same thing today in business?     Its a funny old world!  Keep blogging</p>
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		<title>By: Linda Williams</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-470</link>
		<dc:creator>Linda Williams</dc:creator>
		<pubDate>Wed, 10 Mar 2010 14:53:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.brainfriendlytrainer.com/?p=1472#comment-470</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;ROI and double standards - http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">ROI and double standards &#8211; <a href="http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards" rel="nofollow">http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards</a></span></span></span></p>
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		<title>By: Jooli Atkins</title>
		<link>http://www.brainfriendlytrainer.com/reflect/roi-and-double-standards/comment-page-1#comment-468</link>
		<dc:creator>Jooli Atkins</dc:creator>
		<pubDate>Wed, 10 Mar 2010 07:34:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.brainfriendlytrainer.com/?p=1472#comment-468</guid>
		<description>Paul

Thanks for your passion on this one.  I winds me up no end and outlining the double standards in organisations in this way is really helpful.  Best guess is better than no attempt to provide return at all and Phillips ROI calculations can really help to formulate a reasonable return estimate.  

You mentioned that most trainers evaluate at Kirkpatrick Level 1 and here Level 4 but I believe that the most important Kirkpatrick Level is 3 - transfer into the workplace because if we don&#039;t evaluate that we can&#039;t do the Level 4 evaluation at all, let alone with any reliability.

Thanks again for highlighting these double standards - let&#039;s keep working to change that.

Jooli Atkins</description>
		<content:encoded><![CDATA[<p>Paul</p>
<p>Thanks for your passion on this one.  I winds me up no end and outlining the double standards in organisations in this way is really helpful.  Best guess is better than no attempt to provide return at all and Phillips ROI calculations can really help to formulate a reasonable return estimate.  </p>
<p>You mentioned that most trainers evaluate at Kirkpatrick Level 1 and here Level 4 but I believe that the most important Kirkpatrick Level is 3 &#8211; transfer into the workplace because if we don&#8217;t evaluate that we can&#8217;t do the Level 4 evaluation at all, let alone with any reliability.</p>
<p>Thanks again for highlighting these double standards &#8211; let&#8217;s keep working to change that.</p>
<p>Jooli Atkins</p>
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